Loyalty programs, buying clubs and the like are great customer relationship tools, but only if you use them right. Make a mistake with yours and you could hurt your reputation as well as your bottom line.
Tags: small business, customer loyalty, loyalty programs, best buy
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Posted: 9/4/2008 | Comments (1)
What makes some marketing ideas survive while others simply wither on the vine? Here we have one secret of marketing success and boy is it sticky!
Tags: small business, marketing, success, succes, heath
Posted: 9/3/2008 | Comments (1)
We are caught up in the madness of the election cycle yet again, and both sides are doing their best to suggest that they are the best answer for America. There is an old saying: "What's good for business is good for America." Which one of our major parties lives up to that adage, which will be best for not only America but for you and your small business? The answer is in the platforms. Let's take a look.
Tags: small business, democrat, republican, platform
Posted: 9/2/2008 | Comments (2)
Small Businesses pay about 45% more per employee for regulation compliance than big businesses do, but the SBA is working to ease that burden. Take a look at how they are doing.
Tags: small business, regulation, sba, r3
Posted: 8/28/2008 | Comments (1)
Nancy Pelosi asked some "Drill Here, Drill Now" demonstrators if she could drill their brains. It was a stupid remark but it shows either a fundamental disregard for the realities of the market, or a fundamental ignorance of them. Here are the facts, decide for yourselves.
Tags: small business, oil prices, nancy pelosi, can we drill your brains, congress, bush
Posted: 8/27/2008 | Comments (0)
We have all heard about the “global marketplace” and many small business owners have wondered just how to tap into this much-discussed global customer base. We have some suggestions to get you started.
Tags: small business, international, business, foreign, trade
Posted: 8/26/2008 | Comments (1)
It is hard enough to reenter civilian life after spending time in combat, but when you come back with injuries or other problems, making that transition can be so much tougher. For soldiers returning with Traumatic Brain Injury or Post-Traumatic Stress Disorder, things can be particularly difficult, especially when it comes to finding work.
Tags: small business, warrior to work, disabled vets, tbi, ptsd
Posted: 8/21/2008 | Comments (2)
The path to success is often the road less traveled, the path you choose when everyone else is going the other way. It may be a harder road, but the rewards make it worth the trip.
Tags: small business, entrepreneur, innovation
Posted: 8/20/2008 | Comments (0)
Running a business is already expensive, but if mandatory paid sick-time advocates get their way, the cost of doing business will go up and many small businesses won't be able to cope.
Tags: small business, benefits, sick pay, fmla, sbe
Posted: 8/20/2008 | Comments (1)
Small business continues to be in the thick of America's journey to the stars. Some projects, like the Constellation Program, are very large, while others are not. Still, the work done by these small firms is amazing and shows once more the power and vitality of small business.
Tags: small business, space, ion, thruster, nasa, jpl
Posted: 8/19/2008 | Comments (0)
If the website you run your ads on goes bad, what does that mean for your company? NBC's Olympic coverage site is a case in point of what not to do to keep your advertisers happy and an object lesson that reminds all advertisers that the ad is only half the equation, the other half is where you place it.
Tags: small business, advertising, olympics, nbc
Posted: 8/18/2008 | Comments (1)
The Olympics can be a real boost for your business if you can exploit them right. We have some suggestions.
Tags: small business, promotion, olympics
We have seen websites that go after companies, but this is the first time we have seen a site, put up by a group of employees, devoted to ridding their company of its CEO! What's more, they are asking you to help. Is it an isolated thing or will more and more executives find themselves in the cross-hairs of their own employees?
Tags: small business, united, airlines, pilots, glenn tilton
Posted: 8/14/2008 | Comments (0)
Getting your website popular is more work than you realize. With these fast, simple and FREE optimization tips, you will be able to out rank your competitors with very little effort.
Tags: small business, small business seo, seo, search engine optimization, small business search engine optimization, google, yahoo, msn, siteexplorer, seo tips
Posted: 8/13/2008 | Comments (24)
Do you want to see the power of advertising at work meshed with a deep and abiding obsession with big-box retailers? Czech Dream, the story of the greatest hypermarket that never was has that and more, and thanks to the lessons it contains, its a must see for all of us who support small business in opposition to the big-boxes.
Tags: small business, advertising, hypermarket, czech dream
Posted: 8/13/2008 | Comments (3)
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