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Articles related to: skittles

Kim Fenolio
Kim Fenolio

Skittles Social Media Campaign - Is it the Right Kind of Attention?

Skittles launched a social media and public relations campaign that takes most of the attention away from their product and places it more on what the internet is saying about them. Good or bad? Is this the right kind of attention? Kim suggests how to do it better next time.


Tags: social media, business, twitter, marketing, skittles

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Posted: 3/2/2009 | Comments Comments (0)

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